How busy are we all these days? It’s only 9 a.m. and I’ve already billed three hours, taken my kid to (sigh) summer school, scheduled a tire repair for the Camry, fed the cats, and followed up with two vendors. Not to mention checking in on Facebook, uploading videos from the Fourth of July, posting an event, inviting the family, and taking some reference photos of this pretty weed growing in my backyard.
I was stomping up the stairs with bags of groceries Sunday and I noticed these lovely strands of budding flowers. They’re tiny, really, and there are three or four of them at the top of this plant that started growing next to my porch. I thought, they would be sweet to illustrate, I could make them into a decorative element, part of a frame, something to letterpress, who knows? But I had arms full of melty stuff in the hot sun, so I didn’t get back to shoot some photos until this morning and half of the buds had already opened. If I waited until tomorrow, what would have been left?!
You can’t photograph flowers while you’re carrying milk and eggs and you can’t be in two places at the same time. So, what do you do? As a freelancer I face this problem all the time. I have a press check for one client, but I need to research vendors for another. I have to get my invoicing and administrative work done to build my business, but I’m facing a desk full of actual billable work with deadlines and clients who want to know that they are my first priority.
Hiring someone doesn’t really solve the problem for me, this is intermittent overload, not enough for full-time help. Plus, I’m not equipped to add another person to my operation. My solution? I use a virtual assistant.
Black Ink Virtual Assistance is better than any app I could recommend for productivity. Chief Efficiency Officer, Melissa Black, is available to be the extra me I wish I could be. If I need to walk away from my computer to get some sketching done, she’s available to respond to my email and make sure my vendors and clients are being heard and their needs met. If I am falling behind on promoting my business because I’m focused on clients, she can ghostwrite my blog—not yet, but she could—build my business Facebook page, or maintain my Twitter account. She’s even helped me with concierge services. My son wanted tickets to a show for his birthday and the day and the hour they went on sale I was scheduled to be at a press check. Melissa made sure we got the tickets while I took care of business.
It’s easy to be efficient when you can delegate your responsibilities. It’s hard to delegate your responsibilities when you work for yourself. Having a virtual assistant allows me to work like I have a back office, with the flexibility of freelancing. What an invaluable tool for any productivity arsenal!